Lead Institution:  University of Leeds
Project Team: Dr Ningtao Mao (Leeds), Dr He Wang (Leeds), Dr Zhiqiang Zhang (Leeds) and Laura Finnigan (Burberry)
Project Duration: 12 months (January 2018 – December 2018)

Information sheet

The project is the first to connect consumer’s sensory preferences for a garment’s drape and feel to the fabric’s objective qualities in a computer simulation model.